A Family Business.
A Team Built on Experience.
Fern Consulting is proudly woman-owned — and family-built.
Our team brings together three women with distinct but complementary areas of expertise: business strategy and development, marketing and customer engagement, and retail and merchandising.
Together, we offer small business owners something unique: access to a team that can look at their business from multiple perspectives and connect the dots between how a business operates, how it sells, how it markets itself and how it grows.
And our connection goes beyond business. Two members of our team are my daughters-in-law, making Fern a true family business.
That family connection shapes the way we work. We believe in supporting one another, creating opportunities for women to use their talents and experience, and building a business that recognizes that professional success and family don't have to compete with one another.
Three Perspectives. One Team.
BECKY BURNETT
Founder & CEO
BUSINESS STRATEGY & DEVELOPMENT
Leadership • Sales • Operations • Financial Performance • Growth
With more than 20 years of experience supporting businesses and business owners, Becky helps clients improve performance, solve complex challenges and identify opportunities for sustainable growth. Her experience spans leadership, sales and business development, operational strategy, financial performance, organizational structure and market development.
SHANNON BURNETT
Director of Marketing
MARKETING & CUSTOMER ENGAGEMENT
Brand • Customer Communication • Email • Social Media • Content
Shannon brings creative and strategic marketing expertise focused on helping businesses strengthen brand recognition, communicate effectively with customers and build a consistent presence across today's most important marketing channels.
She leads Fern's network of specialized freelance marketing professionals, allowing us to build the right team around each client's needs — from strategy and creative development to email, social media, content and execution.
BRIONNA BURNETT
Director of Operations
RETAIL & MERCHANDISING
Buying • Merchandising • Inventory • Product • Store Performance
Brionna brings extensive hands-on experience in customer engagement, sales, retail operations and merchandising, with specialized knowledge of the retail and gift industries.
Her practical understanding of the store environment brings an important perspective to Fern's retail work — connecting buying and merchandising decisions with the customer experience, inventory performance, sales and day-to-day store operations.
Different expertise. Shared experience. One family.
As a woman-owned, family-built business, we believe some of the strongest teams are created when different experiences and perspectives come together around a shared purpose.
We're proud to have built Fern around family, collaboration and the belief that women can create opportunities for one another while building successful careers, strong businesses and meaningful lives outside of work.
That same spirit of partnership and family is what we bring to our clients.
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